Initial UX Process and Iteration
For B2B SaaS Products

Did you know that investing in UX design upfront can save up to 50% on development costs by reducing the need for late-stage changes?

What is UX Process and Iteration in B2B SaaS?

Initial UX designs/process and iteration are fundamental services JHMG offers that are tailored to B2B SaaS businesses. This service revolves around crafting early User eXperience (UX) concepts, which serve as a blueprint for your product’s design.

By implementing a UX team or designer into a product team, companies can visualize the product without incurring significant time and financial expenses typically associated with software development.

Why is UX Important?

The design stage is essential for several reasons.

If you are validating a product, it allows a team to demo a product that doesn’t exist and get feedback before spending a penny on development work.

If a company develops a product, it allows for an iterative approach to product development where customers can give feedback on a product or system before development begins work.

This way, SaaS products and applications can be refined to align closely with customer needs before coding begins, thus saving substantial time and money.

The initial UX process minimizes the risks of misalignment with the market and ensures that the product is built on a validated foundation when development starts.

Involving a skilled UX designer early on improves the mapping out process for the product’s user flows, potentially saving thousands of dollars that might be spent reworking the software later.

That said, including a developer (in addition to the UX designer) in this phase is also vital to anticipating and resolving any technical or scaling issues the UX designer may not foresee.

JHMG’s UX Design Consulting Approach

JHMG’S B2B SaaS Consulting approach to initial UX designs and iteration is meticulous and highly collaborative.

  • Design: We start by engaging one of our team’s experienced UX designers to develop the initial concepts or proposed changes to your system.
  • Feedback: We gather feedback through customer meetings, focus sessions, and buyer surveys. Our designers iterate on these concepts promptly, ensuring they resonate with user expectations and demands and the company’s requirements.
  • Design Iteration: At this step, we iterate on designs based on feedback. We pay close attention to users’ requests for features, including those that may not be part of the minimum viable product (MVP) but could be crucial for future development. This foresight allows our clients to plan and budget for product evolution post-launch.
  • Design & Development Collaboration: We incorporate developer and designer insights early in the process to guarantee the feasibility of the designs and ease of use of the system. This collaboration helps to identify potential development challenges.

Why Choose JHMG For UX Design?

Our SaaS consulting services for UX design empower B2B SaaS businesses to create meaningful, intuitive, financially efficient, and market-validated systems.

Our collaborative consulting approach ensures these designs are technically feasible and involve customer feedback, laying a solid foundation for future development and scale.

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The Deliverables for JHMG’s B2B SaaS Consulting Services for UX Design

The deliverables for JHMG’s B2B SaaS UI/UX design service focus on making complex systems simple and intuitive. They include:

Design System Documentation

This provides a comprehensive design system manual that details the product’s visual and interactive elements, such as typography, color schemes, iconography, and spatial grid systems. The documentation serves as the single source of truth for all design-related decisions and maintains consistency across the product.

Navigation Schemas

These customized navigation schemas ensure users can move through the software intuitively, with a minimal learning curve and maximum efficiency.

Link Design Templates

This details the appearance and behavior of text links, buttons, and other interactive elements that guide the user and facilitate a smooth and intuitive navigation experience.
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Accessibility Guidelines

To ensure an inclusive user experience, accessibility guidelines must be incorporated into the design system to meet the needs of users with disabilities.

Interactive Element Specifications

These detailed specifications for interactive elements like rollovers provide users with immediate feedback and contribute to an intuitive experience by clarifying the result of potential actions.

User Interface (UI) Kit

The UI kit contains pre-designed elements such as widgets, controls, and layout patterns that can be reused throughout the application. This saves time in the design process and ensures visual and functional consistency.

Usability Testing Reports

These reports provide insights from usability testing sessions that evaluate the effectiveness of the design in simplifying complex tasks and delivering an intuitive user experience.
Each deliverable is tailored to the product’s specific needs, solidifying a user interface that simplifies complex software functions and makes them intuitive for the end user.

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