SaaS Launch Secrets: 5 Tips to Overcome Unforeseen Costs

SaaS Launch Secrets: 5 Tips to Overcome Unforeseen Costs

You don’t know what you don’t know when launching a new SaaS. So here are some areas that a lot of SaaS entrepreneurs only find out AFTER they have launched. In this article, we’ll dig deep into the following areas.

Marketing and Demand Generation
Building a Sales Team
Developing Robust Systems
Navigating Litigation
Preparing for Market Instability

How to Get Started In SaaS

How to Get Started In SaaS

When you have a great idea and decide to get started in SaaS (Software as a Service), you are building a business. Many eager entrepreneurs don’t think through all the Costs Associated With Starting A New SaaS Business. The existence of passive income in SaaS is a myth for 99% of businesses. Making a profit is possible but it requires a tremendous amount of effort and hard work.

Starting a Successful SaaS Business

Starting a Successful SaaS Business

These questions all seem like simple, straight-forward questions that anyone should ask before starting any business. But so often people jump into building software systems without clearly thinking through all of this.So, let’s take a look through some of these questions and the lessons to be learned from them, starting with the big ones first.

Get The Best Clients To Come To You With Inbound Marketing

Get The Best Clients To Come To You With Inbound Marketing

Inbound marketing is a strategy that involves drawing people in rather than forcing a message out. In this marketing method, customers find your business through blogs, social media sites, Youtube videos or, search engines results, to name a few. This works out nicely since people tend to seek out content and experiences that are helpful and valuable to them.

5 Ways to Revamp Your Online Marketing

5 Ways to Revamp Your Online Marketing

For clients who are beginners in online marketing or completely skeptical of it, I always outline a super simple marketing plan using free or trial versions of software for them to test their marketing ideas. Once they’ve got some numbers on interaction and traffic through testing, then they can really focus on their message and invest in a bigger marketing plan.

5 things I Learned from the Southern C Summit

A few weeks ago, I attended The Southern C Summit in Athens, Georgia. The Southern C Summit is a one-day event put on by The Southern Coterie, dubbed “The Social Network of the South.” The Southern C Summit was mostly tailored to small businesses, and since many of our clients here at JH Media Group fall into that category, I wanted to pass along some of my major takeaways from the presentations.

What it Means to be Web 2.0

You know, it seems pretty commonplace for web firms to describe their services as “Web 2.0” but if you were to ask them what that meant you’d get a variety of similar answers along the lines of “websites with greater interactivity.” While that is part of it, it’s...

A Good Designer: Making the Cut

Good personality, sense of humor and great with kids. Just kidding! The relationship you have with your web designer is based on one simple premise: They need to meet your expectations. If you don’t know what you’re expecting, then you don’t have a good basis to judge...

Account Collections and Retention in a Tough Market

Account Collections and Retention in a Tough Market

As a vendor in this economy, you are likely facing some difficult times. Staff lay offs, budget cuts, account losses and inflation have left you scratching and scraping to stay afloat. The once steady revenue stream from your client base has suddenly turned into a trickle. Accounts aren’t getting paid on time and you can’t meet your overhead. So, what are you going to do?

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