Sales Funnel Basics

the basics of sales funnels - how to make more money with less work

A few years ago I had a paradigm shift in my understanding of sales funnels, how they really work, and what a well organized and data-driven funnel can do for business. This article breaks down...

Building a Tool vs a Platform – Take Two!

tool vs platform

Because of this, my very firm recommendation for anybody who is making their first attempt at building a SaaS is to reign in your initial build goals and focus on making a solid, compelling tool. Don't attempt to make a platform - the bigger and more complicated the project, the more likely it is to fail, and your first few projects will very likely fail, anyhow.