Case Study: MedRev – Improving Patient Experiences

Improving Patient Experiences

We are proud to announce the launch of our latest SaaS system, MedRev! This project has been in production now since March and is finally at an MVSP (Minimum Viable Sellable Product) state and is going to market. The sales team for this company starts it’s work tomorrow and we are so happy to have helped them get off the ground.

What’s Wrong With The Experience Now?

sad and happy faces

Patients in the US, us included, will tell you about long wait times, communications issues, unfriendly staff, and mistakes that could easily be avoided. Right now, patients have little recourse other than leaving a negative social review, submitting a case to the Better Business Bureau, or if things have gone terribly wrong, the legal system. read more

What is your core marketing strategy?

Marketing Information Overload

A while back, I attended the Digital Summit in Atlanta to do some networking and learn tips from the experts.

One of the experts asked the audience if anyone was still using traditional marketing tactics and let out a small chuckle to those that raised their hands.

I took a sip of coffee from my free, branded traveler mug and used my free, branded pen to jot this note down on my free, branded notepad.

Much like the enormous number of marketing blogs and advice online, a marketing conference can easily become information overload, causing you to question everything you’re doing, and feel the heightened sense of uncertainty regarding your marketing plan. read more

How to Get Started In SaaS

getting started in saas

Get Started In SaaS (Without Throwing Your Money Away)

When you have a great idea and decide to get started in SaaS (Software as a Service), you are building a business. Many eager entrepreneurs don’t think through all the costs associated with starting a new SaaS business. The existence of passive income in SaaS is a myth for 99% of businesses. Making a profit is possible but it requires a tremendous amount of effort and hard work.

Before attaining positive results, you typically stumble several times, but that’s actually a good thing since every failure encountered can bring you one step closer to success. This article describes some of the most common mistakes people make when they get started in a SaaS business as well as tips and key factors for success. read more

How to Calculate the Cost to Build a SaaS System

How much does it cost to build a SaaS system

Calculating the Cost to Build a SaaS System: Profit vs. Spend

The potential to earn passive income by building a Software as a Service (SaaS) system is very alluring, but what will you have to put in up front to get there? Determining your cost to build a SaaS can be more complicated than you might think. We’ve built a number of SaaS systems and want to share with you how to estimate your spend on each part of the project, avoid costly mistakes and get the most for your money.

One of the first questions more people with a great idea for a SaaS ask is:

Is building software worth the investment?

  read more

Diagnostic Imaging Marketing Emails Can Be An Effective Method of Getting More Patients & Referrals

Should Email Be A Cornerstone Of Your Diagnostic Imaging Marketing Strategy?

Is your diagnostic imaging marketing plan not producing the results you want? We all get emails in our inbox, but sending out emails isn’t so easy, especially for an imaging center. There are plenty of resources out there that detail how to sell products through email, but not many that are specific to the medical field, much less email marketing for an imaging center.

But don’t be discouraged, email can certainly be an effective marketing method for imaging centers. Whether you’re currently sending out emails, or not, this article will explain exactly what you should write about, who you should send to, and much more. read more

Email Signature Tricks for Diagnostic Imaging Marketing

email signature marketing

A Good Email Signature Is an Easily Accessible Tool in Your Diagnostic Imaging Marketing Strategy Toolkit

According to Sumo, the average person receives 124 business related emails per day. That’s a lot of competition. When it comes to diagnostic imaging marketing, there are several tactics to get you noticed. One of the simplest, yet often overlooked, is having a good email signature. 

Below we will show you how an effective email signature can be created in a matter of minutes.

Looking for a better way to send out more effective emails from your diagnostic center?

Click to learn how professional and educational email marketing can grow your diagnostic center! read more