Email Signature Tricks for Diagnostic Imaging Marketing

email signature marketing

A Good Email Signature Is an Easily Accessible Tool in  Your Diagnostic Imaging Marketing Strategy Toolkit

According to Sumo, the average person receives 124 business related emails per day. That’s a lot of competition. When it comes to diagnostic imaging marketing, there are several tactics to get you noticed. One of the simplest, yet often overlooked, is having a good email signature. 

Below we will show you how an effective email signature can be created in a matter of minutes.

Looking for a better way to send out more effective emails from your diagnostic center?

Click to learn how professional and educational email marketing can grow your diagnostic center! read more

Effective Radiology Marketing Using Emails to Physicians From Your Diagnostics Center

radiology email marketing

Marketing to physicians should be a cornerstone of any imaging center’s overall strategy.

Effectively marketing to physicians comes down to professional relationships. Building and maintaining relationships with both current and prospective referring physicians is the name of the game. Email is an effective and surprisingly personal method for doing just that.

But what should your radiology email marketing convey? When should you send them? And how do you determine what’s working and what’s not?

Needless to say, setting up automated email funnels for various groups can be tricky. Today we are here to help you build your roadmap to email success. read more

8 Effective Strategies to Improve Your Diagnostic Imaging Center’s Marketing Plan

8-effective-strategies-improve-radiology-center-marketing

If you’re in the business of diagnostic imaging marketing, you have a lot of tools at your disposal. From patient outreach to physician referrals, using your resources effectively is key.

In today’s world, online is the place to focus your diagnostic imaging marketing efforts. As of 2016, over 76% of Americans were searching the web. With the internet becoming easier to use each day, that trend shows no signs of stopping.

Important note: Always be mindful to abide by Stark law and anti-kickback laws that prohibit giving incentives like gifts or money to patients or referring physicians. read more

The Power Of MailChimp & How To Harness It

power of mailchimp featured image

In the next 24 hours, over 15 million people will log into MailChimp.

And 15 million people can’t be wrong. With countless flexible features, tons of e-commerce options, and compatible integrations, all in an app that anyone can use, it’s no wonder that MailChimp is the most popular email service provider in the world. They’ve racked up an impressive array of awards while maintaining an unyielding reputation for being the underdog. MailChimp started out small; a MailShrimp some might say. Their success has blossomed from their ability to understand where their users are coming from because they’ve been there. read more