Effective Email Marketing to Doctors Starts With a Solid Radiology Marketing Plan
Promoting a diagnostic imaging center using email marketing to doctors can be a great way to increase patient referrals and build partnerships with referring physicians. That is, if it’s done right.
Like virtually everyone else in the working world, physicians open emails and check social media during their workday too. It can be a means of brief distraction or a need to research something specific for a patient. So how can your emails be the ones they open so you are opened up to get more referring physicians?