Diagnostic Imaging Marketing Emails Can Be An Effective Method of Getting More Patients & Referrals

Should Email Be A Cornerstone Of Your Diagnostic Imaging Marketing Strategy?

Is your diagnostic imaging marketing plan not producing the results you want? We all get emails in our inbox, but sending out emails isn’t so easy, especially for an imaging center. There are plenty of resources out there that detail how to sell products through email, but not many that are specific to the medical field, much less email marketing for an imaging center.

But don’t be discouraged, email can certainly be an effective marketing method for imaging centers. Whether you’re currently sending out emails, or not, this article will explain exactly what you should write about, who you should send to, and much more. read more

The Best Patient Retention Strategies for Diagnostic Centers

op Strategies for patient retention for an imaging center

Great strategy guides have been created for increasing patient referrals to new and growing diagnostic imaging centers, but much less is written about strategies for diagnostic patient retention

Focusing only on marketing your imaging center to gain new patients may mean failing to nurture existing patients, which can hinder your efforts to build your imaging center’s reputation. And a good reputation is key to gaining new diagnostics patients and growing your imaging center overall.

How to keep radiology patientsPatients who slip through the cracks may suffer negative consequences of disrupted care, while your center loses the rewards of all the hard work that has gone into your outreach and reputation-building efforts. read more

Email Signature Tricks for Diagnostic Imaging Marketing

email signature marketing

A Good Email Signature Is an Easily Accessible Tool in  Your Diagnostic Imaging Marketing Strategy Toolkit

According to Sumo, the average person receives 124 business related emails per day. That’s a lot of competition. When it comes to diagnostic imaging marketing, there are several tactics to get you noticed. One of the simplest, yet often overlooked, is having a good email signature. 

Below we will show you how an effective email signature can be created in a matter of minutes.

Looking for a better way to send out more effective emails from your diagnostic center?

Click to learn how professional and educational email marketing can grow your diagnostic center! read more

Effective Radiology Marketing Using Emails to Physicians From Your Diagnostics Center

radiology email marketing

Marketing to physicians should be a cornerstone of any imaging center’s overall strategy.

Effectively marketing to physicians comes down to professional relationships. Building and maintaining relationships with both current and prospective referring physicians is the name of the game. Email is an effective and surprisingly personal method for doing just that.

But what should your radiology email marketing convey? When should you send them? And how do you determine what’s working and what’s not?

Needless to say, setting up automated email funnels for various groups can be tricky. Today we are here to help you build your roadmap to email success. read more

How to Get Medical Providers to Open Your Emails

get medical providers to open emails

Effective Email Marketing to Doctors Starts With a Solid Radiology Marketing Plan

Promoting a diagnostic imaging center using email marketing to doctors can be a great way to increase patient referrals and build partnerships with referring physicians. That is if it’s done right.

Like virtually everyone else in the working world, physicians open emails and check social media during their workday too.  It can be a means of brief distraction or a need to research something specific for a patient.  So how can your emails be the ones they open so you are opened up to get more referring physicians?
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The Power Of MailChimp & How To Harness It

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In the next 24 hours, over 15 million people will log into MailChimp.

And 15 million people can’t be wrong. With countless flexible features, tons of e-commerce options, and compatible integrations, all in an app that anyone can use, it’s no wonder that MailChimp is the most popular email service provider in the world. They’ve racked up an impressive array of awards while maintaining an unyielding reputation for being the underdog. MailChimp started out small; a MailShrimp some might say. Their success has blossomed from their ability to understand where their users are coming from because they’ve been there. read more