Achieving Success with SMART Goals

Achieving success with smart goals

All projects need goals. By implementing specific, measurable, attainable, relevant and timely goals we create a clear and actionable path to achievement.

An Article written by the JH Media Group Team.

At JH Media Group we strive to help all of our clients promote their businesses and become more successful with their internet operations. From building websites to supporting their internet activities, from helping with SEO to expanding their customer base, from composing content to advertising all aspects of their business, JH Media Group is your one stop shop. read more

Get The Best Clients To Come To You With Inbound Marketing

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Inbound Marketing: What it is and how it can help your business

red horseshoe magnet attracting some chrome balls, white backgroundInbound marketing is a strategy that involves drawing people in rather than forcing a message out. In this marketing method, customers find your business through blogs, social media sites, Youtube videos or, search engines results, to name a few. This works out nicely since people tend to seek out content and experiences that are helpful and valuable to them.

Focusing on how you can solve a problem that your target audience is experiencing, instead of trying to get the word out to as many people as possible, will help get you the right kind of client. That is the kind that is interested in what you have to offer. read more

Learning to Code with Travis Douce

learn-codeThis is the second entry in our Learning to Code series.

TTravis_Douceravis Douce got into programming while working in the field of Geographical Information Systems (GIS). A natural problem-solver, he knew there had to be a better way than manually creating thousands of GIS files for datasets. All he had to do was learn how to code. Fast forward a couple of years: Travis is now a software developer for Big Nerd Ranch, a Rails for Girls coach volunteer and an active participant in the Athens developers’ community.  read more

Working Out Regularly Makes You a Better Business Owner

working-out
Our CEO Jason is always working out. Even though his schedule is slammed, almost every day he finds time to run or go to the gym. I asked him, “Other than the obvious health benefits, why do you work out so much?”

“Working out saved my life,” he said. “Literally. I was in a really bad car accident five years ago. If I hadn’t been really fit, I would not have survived.”

Obviously, there is no way to predict when trauma will happen, but exercising keeps the body in a condition that can be the difference in the Emergency Room. There are also more subtle ways exercising saves your life when you are a super-busy, stressed-out business owner.  read more

Want to Learn Code?

learn-code
Our sister company, the project scoping startup BrainLeaf, recently ran a story by freelance web designer Laurence Bradford, who chronicles her journey as she learns how to code. I was reading Bradford’s blog Learn to Code with Me when it struck me: I bet there are lots of people, from a whole range of backgrounds, who want to learn code. I mean, even I want to learn code! Knowing code (at least a little bit) is more than a desirable job skill, it’s necessary for effective leadership and communication, according to some. read more

5 Ways to Revamp Your Online Marketing

Sleeping on the JobWhenever I tell someone I do online marketing, I get some pretty classic responses:

“I need more traffic to my website. Should I do more on social media?”

“I’m on Facebook, but it feels so invasive. I’m thinking of quitting it altogether.”

“I need better online marketing. Where do I start?”

I think all of these questions tap into a general business concern: online marketing is supposed to work, but why isn’t it working for me?

It’s good to question your approach to online marketing. Having this critical lens can help you make better decisions. For clients who are beginners in online marketing or completely skeptical of it, I always outline a super simple marketing plan using free or trial versions of software for them to test their marketing ideas. Once they’ve got some numbers on interaction and traffic through testing, then they can really focus on their message and invest in a bigger marketing plan. read more