If You Have a Blog That’s Not Getting You to Your Goals, You Need to Change Your Strategy
For most businesses, a blog is not primarily intended to entertain or inform existing customers, though it sure doesn’t hurt to have content that your current audience will benefit from. Its purpose is most often to bring in new interested parties through increased rank, social media posts, and backlinks.
Do You Have a Blog That’s Not Getting You to Your Goals?
Most companies these days have a blog, but if your blog isn’t getting you to your goals it’s a waste of time. This short guide will help you determine what your goals for reach your content marketing goals for your business.