For clients who are beginners in online marketing or completely skeptical of it, I always outline a super simple marketing plan using free or trial versions of software for them to test their marketing ideas. Once they’ve got some numbers on interaction and traffic through testing, then they can really focus on their message and invest in a bigger marketing plan.
Blogging! That thing everyone does! A blog has immense potential to generate website traffic...or so they say. I know getting an audience that reads your blog can a BIG problem for business blogs. There is so much content noise already. I know you don’t want to be a noise-maker, but a news-maker. So the question is, what makes your blog better reading than another’s? How do you write a blog that gets an audience?
You can't just invent more hours in the day to get everything done. As much as I wish that were true. (Hello, unstained chifforobe sitting in the garage!) Luckily, there are many tools to help you organize and schedule your day so that you can actually get more accomplished. I put together this short guide on different ways you can find more time for the things that make your business succeed.
You’ve heard it a thousand times: content is king. But if it’s so important, where do you start and how can you make it work for you?