You’re a small company, and you don’t have a swanky budget to work with. Fortunately, some of the best advertising strategies come at little cost to you. Perhaps it is time to take some guerrilla-sized measures in developing your marketing plan.
Guerrilla marketing operates on an unconventional level. This successful maneuver thrives on interaction and unpredictability. Though this tactic is remarkably inexpensive, it requires imagination, forethought and energy. Guerrilla marketers generate attention for their products through a variety of media.